Vegetable retail performance for the year ending December 2024 shows variations across categories. Broccoli led value growth at 22%, followed by capsicums at 19% and cabbages at 19%. Mushrooms increased by 0.85%, while onions were nearly flat at 0.06%.
Celery had the highest volume growth at 9.5%, followed by cucumber at 7% and cut leaf salad at 7%. Beans declined by 15%, with cabbages down 10% and cauliflower down 6%.
Understanding these retail trends helps you align production, optimise distribution, and respond to changing consumer demand. Whether you want to capitalise on growth categories or navigate declining volumes, our data provides the insights you need to make informed decisions. Contact us today to learn more or book a demonstration of our services.
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